Case study 04 · Community Strategy
Community Building & Engagement
Built and managed thriving Discord communities for EA, Helldivers 2, and Suicide Squad, driving 10K+ sign-ups through strategic community initiatives.
01
Challenge
Expanding EA's engagement strategy beyond marketing-driven interactions to create authentic, self-sustaining communities tailored to specific game titles and creative niches.
02
Solution
Developed and executed a creative strategy establishing Discord as a key engagement platform, fostering player connections and knowledge sharing through structured programming and continuous community support.
03
Results
Successfully drove over 5,000+ unique sign-ups for EA's community and 10K+ original sign-ups across multiple Discord servers, reinforcing long-term engagement through dynamic community interactions.
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